GameCommerce joins Snapchat Partner Program to bring interactive PlayAds to Brands

We are excited to be joining the Snapchat Partner Program to enable brand storytelling through mobile gamified ads and playable webview experiences. The program connects advertisers with the Snapchat’s select group of partners to help with everything from campaign strategy to execution.

Our mission at GameCommerce is to enable content creation for the mobile-first world. Our technology empowers brands to easily build PlayAds™ — interactive playable experiences that are fun, engaging and memorable. Unlike other rich media ad formats, advertisers can create PlayAds quickly and easily using our Rapid Development Environment (RDE), and launch campaigns fast. Proven to be effective, people engage with GameCommerce PlayAds 10 times higher than the mobile industry average and spend up to 2 minutes per session willingly.

The proof is in our customer success. “GameCommerce was a nimble partner that ideated, designed and built a fun game that kept players’ attention and drove relevance for the DEWAR’S brand,” said Sara Hester, Sr. Brand Manager for Bacardi Limited. “The GameCommerce team was great to work with, quickly responding to feedback throughout and working fast to create a game we all were excited to play.”

GameCommerce’s eXperience Engine (XE) and Rapid Development Environment (RDE) are perfected for Mobile and Snapchat. “We partnered with GameCommerce to develop a unique gaming experience for DEWAR’S. The GameCommerce team did a wonderful job of seamlessly integrating with us and Snapchat, which contributed to a successful rollout of the campaign,” said Stephanie Lehmann of Resolution Media.

Playable brand experience is a valuable content format with a proven track record of success. Snapchat is a fantastic place for brands to interact with customers and we are thrilled to help them tell compelling stories through playable experiences.

Check-out some fun brand experiences in our gallery. To learn more or schedule a demo, drop us a note.

Nagesh Pobbathi

Originally published at www.gamecommerce.com.